Wednesday, February 5, 2020

On your bike! How to attract and retain more innovative, bright and engaged people to our organization?


I remember observing a large group of 9th grade boys ready to head out on a cycle. They were fit, strong and ready to ride. You could feel the energy and excitement. This was way better than sitting in a classroom. However, 30 minutes later they were still standing beside their bikes being lectured to by a teacher on road safety. Things got a bit restless as you can imagine. After 45 minutes the lecture was still going on and the boys were ready to riot. Sure the safety aspect was important, but so too was getting the kids on bikes and letting them go
One of our roles as a leader is to get the most out of our people. To let them jump on their bikes and fly! Yet, traditionally we position our business to attract customers (and to retain them of course). Maybe we do a few things on the fringes that may be attractive to good employees. However, our people are our most important asset. When I am charged with improving or team or organization, I fundamentally look at the way people are treated and how engaged they are. An engaged employee base matters, says Gallup. Employees who are more engaged “achieve earnings-per-share growth that is more than four times that of their competitors.” Furthermore, higher engagement accounts for better retention, higher profitability, better health and greater levels of innovation and creativity. Teams function better as trust is higher.
When nearly 30% of the workforce is in transition, how do you position your business to attract and retain the best people beyond benefits, perks and ping pong tables that have been shown to have limited long term effects?
1.     Grow your managers. Gallup research shows that “70% of the variance in team engagement is explained by the quality of the manager or team leader”. I have seen that an intentional, middle management leadership program is key and is one of the first things I look to implement in organizations that want to improve. Train managers to have frequent conversations with employees that are regarded as meaningful and supportive, and employees are more engaged and less likely to leave. When managers talk about what matters to employees around hopes and dreams, employees stay. And, when managers have strengths-based conversations, employees work more effectively and stay.
2.     As a manager, say ‘yes, and’ more often. The worst thing you can do as a manager is to hire bright people and then restrict them. Leaders need to develop an ‘art of allowing’. This is a key part of being an authentic leader where you honestly allow people the opportunity to grow and thrive. There is an element of risk taking and letting go but it is well worth it. You build self worth, self confidence and most importantly trust. These are the foundations for more willingness to innovate and build the organization.
3.     Allow people to work on projects that may not be completely aligned with their position description. That’s okay! It may have to be “under the radar”, if the company culture is not quite ready for such an approach. I saw huge benefits of this tactic when I led professional and organizational learning at a global financial services firm. I saw how bright, creative minds love to work on multiple projects and have a keen sense of growing their portfolio. Locking these people into their position description restricts their growth, limits trust, and stifles what they could potentially be offering to the business. And we saw some exceptional outcomes. (Beware, these people tend to leave if they feel stifled).
4.     In some industries, encourage your people to speak at conferences, publish white papers and educate your market. Many of the brightest love to learn and to be seen as experts in their industry. In most organizations I have worked for this has been a stretch for most employees. However, once they get a taste of the joy of sharing their expertise, the personal and organizational growth is rapid. Remember, in the post-knowledge era, an organization that does not learn, dwindles away.
We need to attract people who can cycle fast, creatively and intelligently, and then we need to let them get on their bikes and pedal to their heart’s content!
By Dr. Peter Dry, 2020.